I UNDERSTAND THE DIFFICULTIES OF ACCURATELY TRACKING YOUR BEST TRAFFIC SOURCE.
After working with multiple 7- figure businesses, I have found that there are three BIG problems when it comes to launching, tracking, and scaling an effective traffic strategy…
Apple’s updates are cracking down hard on tracking, and it's getting worse.
First it was Facebook and now it’s Email. Why is this a problem? Because the tracking you DID have just got a whole LOT harder. And, *most* people do not have Google Analytics set up correctly. And without that, it just isn’t enough to know which ad, post, email, or blog link turned into a sale.
You don’t have a way to make better decisions about your marketing.
Business owners & marketers create posts, stories, ads, and links across all platforms with no idea what’s working because they haven’t “tagged” their traffic. This “whatever sticks” approach wastes time, energy, and money on what should otherwise be a concrete plan based on knowing what works.
UTM tracking seems complicated, techy, and time consuming.
The fear that you won’t understand or have time to implement UTMs is real. It sounds complicated and techy… but it is simple when taught the right way. The benefits far outweigh the short amount of time it takes to learn how to track and attribute properly.
The process is not tricky..
It’s not complicated..
And the return on investment outweighs the few minutes it takes to implement.
Am I a math whiz?! Absolutely not! Heck, I’m a former English Lit major who landed herself in remedial math class in college. (Embarrassing, but true.)
But my time with high-level executives at Fortune 10 companies taught me how to use data to make better business decisions that get owners REAL results.
I even put my knowledge of data to work when I started a productivity blog…and grew it to reach over 2 million people per year, without spending more than a couple of hours a week. After just 2 years, I was able to sell that blog for a profit.
These days, everything I do is about helping my clients use data to remove guesswork from their businesses so that they can be more profitable.
You’ve got this. And I’m here to help.
The biggest challenge with traffic is identifying and focusing on a winning strategy…
This is why I decided to put together the answer business owners and marketers have been waiting for…
INTROUDCING...
A simple training that teaches how UTM tracking works, how to set it up in just a few minutes, and how to understand the results without going cross-eyed.
Track every link everywhere: Facebook, Instagram, TikTok, Youtube, Emails, Pinterest, etc… regardless of what Apple (or any other platform for that matter) does next.
Use our spreadsheet tool to help generate and track your UTM’s
I decided to address the problem of attribution because I’ve seen first hand how exhausting it can be for business owners to feel like they’re “throwing spaghetti against the wall to see what sticks”.
It’s exhausting to feel like you have to be on every social platform and use every feature of every social platform just to maybe get results.
It’s exhausting to try out multiple campaigns and have mixed results.
… All when, if proper attribution was implemented, so much time and money would be saved.
Despite it appearing complicated and time-consuming, UTM tracking is straightforward and EASY to implement.
But many marketers and agencies don’t want you to know these things because then you have the ability to hold them accountable for the results they are promising you.
Stop throwing things against the wall to see what sticks… and then not knowing what’s actually sticking…
A 20-minute video lesson that helps you understand the fundamentals of UTM tracking, so your marketing efforts can be optimized while you have to do less work.
Accurately identify specific activities that are responsible for bringing in traffic, so rather than just knowing one of your efforts is working somewhere, you’ll be able to see down the specific swipe-up post that is yielding results. That way you can leverage what works.
You’ll:
Find out what platform is responsible for incoming traffic.
From Facebook, Instagram, To Youtube… learn the best way to find out all the specifics to each platform. Given their differences, there are unique best-practices for each and we will pull back the curtain and show you what our clients pay us thousands to set up for them!
You’ll:
A spreadsheet to help effortlessly create links that will help you track the EXACT sources of traffic to your site, without worrying about remembering what to do or fear of making a mistake.
Easily organize and retrieve the UTM links you’ve created- sparing you from the trouble of forgetting what you meant when you see it appear in Google Analytics.
Download our PDF cheat sheet to keep on your desk (or desktop) so you never struggle to remember what goes where.
Most UTM trainings show you HOW to use them but then fall short in showing you how you see the results in Google Analytics. We show you how!
We make starting easy by giving you the exact roadmap we suggest you follow for implementing in your business!
What if I’m not tech-savvy or not a numbers person?
That’s exactly why I’ve designed this training for you. The tool is plug-and-play and makes implementing a UTM strategy a breeze!
Are there any requirements?
Nope! Just Google Analytics so you can see the results of your “tagging.” We show you how to set that up with a couple of clicks.
Will you show me where I can find UTMs in Google Analytics?
YES! We find this is missing from most free resources on the topic out there.
A simple training that teaches how UTM tracking works, how to set it up in just a few minutes, and how to understand the results without going cross-eyed.
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